As most markets around the world become increasingly accessible to foreign companies and investors, some remain stubbornly closed. Of particular concern to corporate treasury teams, currency controls in certain locales continue to create barriers to launching or growing foreign subsidiaries. A couple of years ago, Microsoft treasury faced this situation in Brazil.
The company's Brazilian sub was growing fast. “It's a market with a lot of potential,” says Sunnie Ho, a senior treasury manager in Microsoft's Global Cash Management group. “But Microsoft Brazil has an increasing number of transactions with organizations based outside of Brazil.” These transactions were placing a drag on the productivity of local finance staff, and the issue was growing along with the business.
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