The treasury team at Salesforce takes pride in the sophistication of their cash forecasting model. They work closely with groups throughout the company—including finance-and-strategy, mergers and acquisitions finance (M&A), marketing, and real estate teams—to forecast cash flows so that the company can optimally meet its liquidity needs.
"Our treasury management system provides real-time visibility into all our global transactions and bank accounts," says Jemima Haines, manager of treasury capital markets for Salesforce. "Then, on a monthly basis, we forecast cash flows for that month, for the quarter, and for the year. And at the end of the month, we perform a variance analysis to actuals."
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Meg Waters
Meg Waters is the editor in chief of Treasury & Risk. She is the former editor in chief of BPM Magazine and the former managing editor of Business Finance.
