Incorporating International AI Standards Into Contracts

Here are some key terms that businesses should consider as they work to integrate international standards for AI into their contractual agreements.

In today’s globalized economy, companies frequently engage in cross-border transactions, necessitating contracts that are not only legally compliant but also aligned with international best practices and standards.

The European Union (EU) Parliament’s adoption of the “AI Act” on March 13 and the expansion of international trade laws and regulations underscores the importance of ensuring that contracts with overseas entities remain up-to-date and precise. Here are some of the key terms that businesses should consider to enable effective integration of international standards into their contractual agreements when managing artificial intelligence (AI) or international trade to minimize risk, enhance transparency, and build trust among the involved parties.

Artificial Intelligence

In an era of heightened focus on AI, regulations are emerging across various jurisdictions and industries. The EU AI Act will come into effect in the coming months, which will impact many businesses that use AI in the EU or that offer their AI products in the EU. In addition, numerous U.S. state and federal laws have passed or are under consideration, other countries are working on legislation, and regulatory agencies around the world have indicated that they will use their current authority to regulate AI.

Ensuring compliance with diverse AI-related laws and regulations while contracting across different jurisdictions requires careful attention to regulatory requirements and proactive risk management strategies.

Companies should:

The EU is expected to develop non-binding contractual clauses as part of the AI Act’s implementation, which can be used as a guide for parties providing or deploying AI.

International Trade

Over the past several years, and particularly since Russia invaded Ukraine in February 2022, many countries have imposed or expanded existing international trade laws and regulations. The United States continues to be the leader in this effort, but Australia, Canada, the EU, Japan, South Korea, the United Kingdom, and others are also extending trade restrictions.

These restrictions pertain to exports of items and technologies to certain destinations or end users, and more general sanctions that prohibit engaging in any transactions with designated parties. In some cases, imports are banned too—for example, when an imported product is deemed to have been manufactured using forced labor. Similarly, many countries are aggressively enforcing laws related to bribery and corruption.

Generally speaking, international trade laws cover both individuals and companies, as well as any agent or other representative acting on behalf of another person: A party cannot avoid liability simply by acting improperly through a representative.

Due diligence on transactions and transaction partners is essential to protect against international trade violations.

Moreover, contracts that cover cross-border business need to include international trade provisions requiring compliance with the following:


Emily Burrows is a member at Bass, Berry & Sims in its Nashville, Tennessee, office. She heads the firm’s artificial intelligence practice, advising companies on a wide range of business- and technology-related transactions, with a particular focus on negotiating agreements for the license and implementation of new AI tools and services, advising on the unique contractual and regulatory AI considerations, and crafting appropriate terms to allocate risk. She can be reached at EBurrows@bassberry.com.

Thad McBride is a member at the firm in its Washington, D.C., office. He heads the firm’s international trade practice and counsels clients on compliance with and investigations involving economic sanctions and embargoes, export and import controls, foreign corrupt practices, the committee on foreign investment in the United States, and other U.S. trade laws. He can be reached at TMcBride@bassberry.com.



From: Law.com