While companies recognize the value of their data, protecting against sophisticated cyber attacks at all hours of the day seems impossible. Earlier this month, tech writer Mat Honan made headlines when his entire digital life was hijacked and deleted on a hacker's whim. Even IT security executives lack confidence in their ability to protect against security threats.
"Hackers are very good and very patient," warns Carolyn Holcomb, leader of the data protection and privacy practice at PwC. "And they are in most organizations' systems."
A survey released by PwC last week noted that there were 1,037 publicly reported incidents of loss, theft or exposure of personally identifiable data last year, up 30% from 2010.
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