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Blockchain's Backers Embark on Campaign to Improve Its Image

Technology behind bitcoin and other virtual currencies unfairly seen as insecure and susceptible to criminal activity, supporters say.

By Olga Kharif, Bloomberg | Updated on August 29, 2016

Blockchain experts who convened for a three-day conference plan a campaign to fight misconceptions about the technology, which they say is unfairly perceived as insecure and susceptible to criminal activity.

Attendees at the conference, called the Muskoka Group, also agreed last week to conduct research to advance the blockchain and develop a strategy for government leaders to adopt the technology. The group also will seek to show that the blockchain can be applied beyond financial services and offers more than just opportunities to save money.

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